---
title: How to Use the Campaigns Feature
description: Learn how to create manage and automate outgoing call campaigns in Maqsem assign agents and reach large audiences efficiently
---
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# How to Use the Campaigns Feature
## Learn how to create manage and automate outgoing call campaigns in Maqsem assign agents and reach large audiences efficiently
### 🔍 Overview of Campaigns Feature
The Campaigns feature allows you to automate outgoing calls to a large audience, saving time and maximizing reach. This article outlines how to create, manage, and provide the necessary details for setting up a campaign.
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### ⚙️ How Campaigns Work
- **Automation**: Campaigns automate outgoing calls, enabling you to reach a large audience effortlessly.
- **Agent Assignment**: You can either:
- Create groups of agents to handle calls.
- Assign calls to individual agents.
- **Audience Management**: Audiences can be uploaded using two methods:
- **CSV File Upload:** A CSV file containing two columns: **Name** and **Number**, where the number must be in full international format (e.g 966.., 971..)
- **Audience API**: Integrate with the **Audience API** to programmatically add and manage audience data.
---
### ⚙️ Setting Up a Campaign
To create a new campaign, reach out to Maqsam Support via support@maqsam.com and provide the following details. Ensure the CSV file or audience API data is ready for upload.
- Campaign Details
- **Name of the Campaign**Example: *Test-Campaign*
- **Group/Agents Handling Calls**Example: *Auto-Dial Group*
- Calling Rules
- **Dialing Logic**The system will match the number of audience members dialed with the number of agents who are:
- Online
- Not "Away"
- Available for incoming calls
- **Retries Per Phone Number**Example: *Three retries if the call is not answered the first time.*
- **Retry Interval**Example: *Two hours between retries.*
- IVR and Tones
- **Message to Play**Specify an IVR message to be played when the customer answers the call, with the option to either direct or not direct to an agent. Alternatively, a ringing tone can be set.
---
### ✏️ Editing a Campaign
If a campaign is already created, you can perform the following edits from the [Campaigns page](https://portal.maqsam.com/campaigns)
- Edit Campaign details (Name, phone number, Days running, Time zone, Time its running from, the auto start time, number of concurrent calls, the number of maximum tries, and interval between tries
- Pausing a campaign can be done by clicking on the three dots the clicking pause
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