---
title: AI-Powered Insights
description: Discover Maqsam’s AI-Powered Insights dashboard to track customer sentiment, analyze call trends, explore auto tags, and uncover opportunities to improve customer experience.
---
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1. [Welcome to Maqsam](https://support.maqsam.com/?hsLang=en)
2. [Artificial Intelligence](https://support.maqsam.com/artificial-intelligence?hsLang=en)
# AI-Powered Insights
## Learn how to use the AI-Powered Insights tab on the dashboard to track call sentiment and auto tags.
### **🔍 Overview of AI-Powered Insights**
The **AI-Powered Insights** tab on the dashboard turns Maqsam's AI call analysis into a quick view of how your customers feel and what they call about. It uses the sentiment and auto tags of your calls.
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### **✅ Where to Find It**
1. Log in to Maqsam and open the **Dashboards** tab.
2. Click the **AI-Powered Insights** tab next to **Calls** and **WhatsApp**.
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### **🔎 Filters**
Use the date range at the top right, and the **All Agents**, **All Groups** and **All Numbers** filters, to focus on the calls you need.
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### **📊 What You'll Find**
- **Overall Sentiment Distribution:** The total number of calls and the share of Positive, Neutral and Negative calls, with the change in points compared with the previous period.
- **Improvement and Opportunity cards:** Short highlights from your data, for example lower negative sentiment compared with the previous period, or the most common auto tag and its share of calls.
- **Sentiment Trend Over Time:** The daily share of Positive, Neutral and Negative calls across the selected period.
- **Top Auto Tag in Period:** The most frequent auto tags. The bigger the box, the more calls it has, with the number of calls shown on each box.
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- **Sentiment by Auto Tag:** The Positive, Neutral and Negative split for each auto tag.
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### **💡 Tips**
- Use **Sentiment by Auto Tag** to find the topics behind your most negative calls.
- Compare periods with the date range to see whether sentiment is improving.
- To learn how sentiment and auto tags work, see the **Call Sentiment** and **Auto-Tagging** articles.
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